This time we will go more whitehat but i would call it smart hat. We will utilize Facebook for some cool ways to optimize campaigns and traffic. This tricks come from many websites and were listed by GHI but here are ones i have used and that made me best profits.

@ Retargetting
As you know FB now allows to retarget people who visited your website. Unfortunately often those campaigns dont have good enough rates, and you know why? Some people randomly click cool pictures and land on your site – and they actually dont want to come back.
The trick is to delay loading of the pixel to around 30-45 seconds. Then only people who spend some time on site, not close it right away will be recorded.
The trick is really easy, needs simple modification in code:
Copy your Facebook pixel code, but only the part that is between [read this .txt file, wordpress is killing the formating] – HERE.
2. Place your Facebook pixel into this updated template:

Best times to get clicks on Facebook Ads.
Here are results for different time zones:
Los Angeles (Pacific Time): 2:00 a.m.
Denver (Mountain Time): 7:00 p.m.
Chicago (Central Time): 2:00 a.m.
New York (Eastern Time): 11:00 p.m.
Paris (Central European): 2:00 a.m.
Istanbul (Eastern European): 8:00 p.m.
Sydney (Australian Eastern): 2:00 a.m.
Hong Kong (Hong Kong Time): 5:00 a.m.
Shanghai (China Time): noon
Tokyo (Japan Time): 8:00 a.m.

Global (on average): 2:00 a.m.

Keep in mind Facebook allows scheduling only if you set campaigns start and end – not just daily spending limits.

@ Get emails of Facebook “friends”
Many of you have profiles where you mass add people, then try to post on their dashboards or try to make them post on yours.
What if you could have emails of all of them and do even more? 🙂
Here is the method:

@ Top #3 most performing trigrams
The most social shares on Facebook have ones that have:
1. X pictures that
2. X signs you’re
3. make you laugh

@ Reduce Facebook ads cost by almost 50%