Here is my opinions about penguin 2.0 followed by research of me and other SEOs or just called it simpler and more straight to the point – search engine spammers 😉 Yes – any time you build a link you are not whitehat. Links are suposed to be build by others for you because they love your great conent. If you do anything else – you are not whitehat. Remember that.


Penguin 2.0 Changes and How to Fight It
Google claims their algoritm change has impact of: “About 2.3% of English-US queries are affected to the degree that a regular user might notice. Read the rest